Scott Shanker 

Epsilon (a Publicis Groupe Company)
Sr. Director, Client Development

Area of Expertise
Digital strategy and client management

A dynamic Sales, Client Partner and Account Management Executive with a proven track record of driving revenue growth by developing strategic business relationships with Fortune 1000 companies and agencies. A player/coach in the digital advertising space with a depth of expertise selling complex product and service offerings, managing cross-functional teams, and streamlining operations to amplify profitability and efficiency.

Particular expertise and success:

  • Digital advertising incorporating data and personalization strategies across the full funnel: branding,
    prospecting, retention and remarketing
  • Outcome-based advertising, direct response and lead generation

Executive management team member and/or cross-functional leader:

  • Epsilon/Conversant Media (acquired by Publicis Groupe in 2019)
  • Accordant Media (acquired by dentsu international in 2016)
  • Inadco (venture-backed mobile advertising start up)
  • (acquired by Experian in 2005 and subsequently by Quicken Loans/Rocket Companies in 2017)
  • LeadPoint (venture-backed lead marketplace start up)
  • (acquired by LendingTree in 2003)

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