Scott Shanker 

Epsilon (a Publicis Groupe Company)
Sr. Director, Client Development

Area of Expertise
Digital strategy and client management

A dynamic Sales, Client Partner and Account Management Executive with a proven track record of driving revenue growth by developing strategic business relationships with Fortune 1000 companies and agencies. A player/coach in the digital advertising space with a depth of expertise selling complex product and service offerings, managing cross-functional teams, and streamlining operations to amplify profitability and efficiency.

Particular expertise and success:

• Digital advertising incorporating data and personalization strategies across the full funnel: branding,
  prospecting, retention and remarketing
• Outcome-based advertising, direct response and lead generation

Executive management team member and/or cross-functional leader:

• Epsilon/Conversant Media (acquired by Publicis Groupe in 2019)
• Accordant Media (acquired by dentsu international in 2016)
• Inadco (venture-backed mobile advertising start up)
• LowerMyBills.com (acquired by Experian in 2005 and subsequently by Quicken Loans/Rocket Companies in 2017)
• LeadPoint (venture-backed lead marketplace start up)
• GetSmart.com (acquired by LendingTree in 2003)

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