Leading Expert SEO Consultant and Advisor
Area of Expertise
Search Engine Optimization and Search Marketing
Tyson is a curious problem solver at heart, and committed to understanding how to win and navigate the evolving search & digital marketing landscape. Over the past 10+ years, he has driven success in SEO & Digital marketing in roles both in-house and externally with some of the top online businesses.
Over the last 5+ years at Searchmetrics, Tyson has lead Fortune 500 companies in utilizing search data to drive SEO and content strategies. As VP of Client Services & Account Management, Tyson lead the Client Success, SEO & Content Consulting, Account Management, and Data Services, teams in the US.
Prior to Searchmetrics, Tyson managed the SEM and SEO efforts at Sports Warehouse, a collection of sports specialty eCommerce sites. Tyson helped grow and scale the online marketing efforts of the 14 domains both in the US, EU, and Australian Markets.
He contributes to the search community by speaking at industry events, being a regular contributor to Voices of Search Podcast, and written several published articles.
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